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Loupa

Vet-informed · Made for your dog

The right supplement for your dog. Not somebody else’s.

A 9-year-old Great Dane and a 2-year-old terrier don’t need the same jar. Answer 6 quick questions and we’ll match your dog to the formula their body is actually asking for.

60 seconds · no account needed

Happy golden retriever looking up at camera against a soft pale-blue background

Move

Hip & Joint

Calm

Stress & Focus

Shine

Skin & Coat

of dogs over 8 show joint changes — most before owners notice
80%
of dogs over 8 show joint changes — most before owners notice
dogs struggles with anxiety their humans can see
1 in 5
dogs struggles with anxiety their humans can see
to visible coat change on daily omega-3 support
4–6 wks
to visible coat change on daily omega-3 support
Senior golden retriever mid-stride on a forest trail, tongue out and moving freely

Dose by dog, not by jar

Chews scale by weight — a Chihuahua and a Bernese get very different daily doses.

Studied ingredients only

Every active is chosen from published canine research, at the doses those studies used.

One job per formula

Targeted beats kitchen-sink: full doses of five actives, not sprinkles of thirty.

Why supplements

Kibble keeps dogs fed. It doesn’t keep them optimized.

Commercial dog food is formulated to prevent deficiency — the floor, not the ceiling. The nutrients with the strongest evidence for joints, stress, and skin (marine omega-3s, glucosamine, theanine) barely survive the extrusion process, if they’re included at all.

That gap shows up differently in different dogs. Big breeds burn through joint cartilage years before small ones. Anxious dogs run a stress chemistry that diet alone doesn’t touch. Allergy-prone dogs fight a skin-barrier battle every single day.

That’s why Loupa isn’t one jar for every dog — it’s the right jar for yours.

Where it works

One dog. Three places supplements earn their keep.

Tap a glowing point — hips, head, or coat — to see what the right nutrients do there.

✨ tap the glowing points

Loupa Move — Keep every walk on the calendar.

  • Cushions aging joints. Glucosamine and chondroitin are the building blocks of cartilage — daily supply supports the shock absorbers your dog rebuilds more slowly with age.
  • Eases everyday stiffness. Green-lipped mussel and omega-3s support a normal inflammatory response, so post-nap hobbling and slow starts stay rare.
  • Protects the active years. Started early in big breeds, joint support is maintenance — far easier than repair after the slowdown shows.

The formulas

Three jobs. Three jars. Zero kitchen sink.

Loupa Move — Hip & Joint supplement jar Hip & Joint

Loupa Move

Keep every walk on the calendar.

  • Large & giant breeds
  • Dogs 7+
  • Stiff mornings & stair hesitation
Loupa Calm — Calm & Focus supplement jar Calm & Focus

Loupa Calm

A steadier dog, without the sedation.

  • Separation stress
  • Fireworks & thunderstorms
  • Reactive walkers
Loupa Shine — Skin & Coat supplement jar Skin & Coat

Loupa Shine

Stop the scratching. Start the gleaming.

  • Itchy & allergy-prone dogs
  • Dull coats & heavy shedding
  • Paw lickers & hot spots

Not sure which? The 60-second quiz matches your dog — with the reasoning.

In the jars — nothing else

How it works

Sixty seconds to a formula with a reason behind it.

  1. 1

    Tell us about your dog

    Name, age, size, and what you’re seeing day to day — stiffness, storm panic, paw licking.

  2. 2

    We match the formula

    Our matching logic weighs age, breed size, and symptoms the way a good vet consult would.

  3. 3

    See the why, then decide

    You get the recommendation and the reasoning — which ingredients, at what dose, for your dog’s exact picture.

Start the 60-second quiz

60-day guarantee

If you don’t see a difference in 60 days, we refund the jar. No return shipping, no interrogation.

Charged only at shipping

Checkout reserves your order with a temporary hold — your card is charged only when your jar ships.

Made in US facilities

Produced in GMP-audited facilities with third-party testing on every batch.

Questions, answered.

When will my order ship?

Loupa’s first production run is being finalized now. Orders placed today reserve a jar from that run — we authorize your card at checkout and only complete the charge when your order ships, and you’ll get tracking by email the moment it does.

Will I be charged today?

No. Checkout places a temporary authorization to reserve your spot. If the run sells out or you change your mind, the hold simply releases on its own — no refund needed, because no charge was ever made.

How do I know which formula my dog needs?

Take the 60-second quiz — it weighs your dog’s age, size, and what you’re seeing day to day, then shows you the match and the reasoning. If you already know the problem you’re solving, you can shop the three formulas directly.

Can my dog take more than one formula?

Yes — the formulas are designed to stack safely (a senior dog with storm anxiety is a classic Move + Calm case). If you’re stacking, we recommend introducing one at a time, two weeks apart.

See all questions →

Your dog can’t read the labels. You don’t have to either.

6 questions. 60 seconds. A formula matched to your dog — with the why.